Ten things that I’ve noticed have changed in the last ten years:
1. Nearly every major market now accepts electronic submissions. (The Big Three were paper-only until just a few years ago, prompting this essay by John Scalzi in 2009.)
2. It’s so easy now to write and submit (in a physical sense) that there are thousands of writers out there. For short-story magazines, an acceptance rate of under 1% is not unusual. (It used to be much higher.) Most magazines now have “reading periods” or “submission windows” during which they accept story submissions, so that they’re not deluged continually and have a chance to clear the backlog.
3. The converse of that is, even if you’re a good writer, rejections are usually a lot more common than acceptances, even with semi-pro magazines. (The Science Fiction Writers of America uses 6 cents/ word as a cut-off for “professional” rates. Below that is “semi-pro”, token payments, or “for the love” meaning no payment at all.
4. With a low cost-barrier to entry for an on-line magazine, there are a lot of small markets. Many of which are single-person efforts. Some of them evaporate quickly, others survive for years and get quite well-known.
5. For novels, Amazon has been a complete game-changer. The stigma against self-publishing has evaporated, with Amazon and e-publishing being a possible route to success. (Self-publishing short story singles except tied into a novel series is mostly pointless.)
6. With the advent of successful e-publishing of novels, the series cycle is much tighter. The conventional wisdom used to be that you should aim for one novel a year in a series, because that’s what publishers want. Now, according to successful self-published novelist Annie Bellet, you ideally want one a month. Or hold off until you have six books ready to go, so you benefit from reader momentum.
7. People are always trying to game sales algorithms, and the owners of those algorithms are always fighting the games. This means the rules continually shift, and non-gamers can get caught in the cross-fire.
8. In traditional publishing, just selling a book doesn’t mean you’ve made it. Publishers are more and more impatient with books that don’t take off. They may cancel a series that’s selling, just not as well as they’d hoped.
9. TV possibilities may exist even for short stories, and definitely exists for novels series.
10. Podcasts are no longer a marginal medium, and are increasingly interesting.
Anyone with further thoughts – your comments?